Spotlight on Totem

Totem, one of the newer lines to Girl Friday, is an exciting label from Brazil. It's fun, flirtatious and really embodies the Brazilian flavour! Everything is always bright and loud with Totem. Forget the typical Fall greys and neutrals, stand out this season with an enticing print in a bold colour. We may not be able to import the Sun and heat from Brazil, but we can still bring the fun!

Red print tunic $151

Black polka-dot long sleeve dress $165


Red/Gold print top $109

Red leaf print drop waist dress $159

Black polka-dot top $121

What's in the Window

Girl Friday Whitney dress in Argyle $130
SYN bow necklace $22
SQ red clutch $28

Pair with tights and boots, and go forth and conquer those cool Fall days in style!


DEPT grey bow cardigan $110
Pure & Simple white tank $40
DISH Elise grey corduroy skirt $68
CPAK long chain necklace $30
SQ red squares clutch $42

If you have spent time in Toronto in the Fall, you know that layering is key. The weather can jump 10 degrees in the matter of hours. Keep yourself warm with a great cardigan that can be worn under jackets, as a jacket or easily removed and stowed in a purse depending on Mother Nature's current mood.


Michael Kors black rivet dress $250
Soia & Kyo Polina wool coat (also in black) $390

The Polina from Soia & Kyo is a showstopper. If you want to turn heads and stand out in the dreary winter, this is the coat to do it in. And if you want to save some dough while looking good, make sure to stop by our Soia & Kyo night, on October 14th for savings on the new Soia & Kyo coats!

Fall for HOBO

HOBO's philosophy of stylish and practical handbags and wallets is what makes them one of Girl Friday's most coveted items. They are made of soft Italian leather that wears better with age, the styles range from classic to edgy, and when you open up each wallet and see the sophistication of it's organization, we guarantee you will fall in love at first sight! HOBO wallets make a great gift to all the smart women in your life, and they are the best gift a girl could give herself! With colour names like sage, pumpkin, moss and cardinal, you will definitely want to see this collection in person!

Lauren $125 (shown in Taupe)


Lauren Embossed $135 (shown in Moss)


Rachel $135 (shown in Mogano)


Sadie $105 (shown in Sage)


Nancy $105 (shown in Maroon)


Robin $85 (shown in Pumpkin)

What's in the window

Kensie Indigo sweater (available in black) $59
C'est Moi lavender camisole (available in assorted colours)$18
DISH Paris Ultra Skinny Orly $94

With the cut-out detail in the sweater you can brighten it up, or tone it down by layering any colour you choose.


Girl Friday Justine Dress Cameo print (available in black) $140
SYN Rocking Horse necklace $32

Girl Friday favourite wrap dress, Justine, is in stores! With a superior fit, and figure flattering cut, this dress is always a bestseller!

Michael Kors zipper dress $250
Kersh eggplant cardigan (available in black) $79
SYN bee necklace $22

Pair a statement dress with a classic cardigan for a more demure look, or rock it with killer boots and gold bangles to stand out from the crowd!

Girl Friday & Dish Denim Night

Window this week!

Soia & Kyo Mia wool coat $350
Pure & Simple teal dress $76
SOOS multi chain necklace $48

Our first shipment of fall coats arrived this week. With the nights feeling cooler, and the days getting shorter, it's almost time to consider pulling out the winter coats. With their beautiful linings, flattering shapes, luxurious fabrics and stylish fastenings, Soia & Kyo's gorgeous coats will keep your spirits up as the mercury dips.


Girl Friday Shannon dress black $130
Kersh floral cropped cardigan $69
SYN gold throne necklace $20
HOBO Nancy wallet in coral $105

Fall doesn't all have to be subdued and muted tones. A bright, yet classic cardigan is a perfect way to add some excitement to the understated fall palates.


Numph Piaf print top $80
Michael Kors black riding pants $165

Two amazing separates, paired to create a perfect outfit. Need I say more?

What's in the window

Numph Bird Dress $95

SQ grey clutch $42

This dress is a mix of two of my favourite trends, nature inspired prints, and sequins! The bright little birds are a sweet reminder that fall doesn't have to be so dull!


Girl Friday Diane dress in Grape $130
SQ black wristlet $28
CPAK silver necklace $25

Orchid, mauve, plum, violet, pomegranate, periwinkle; whatever name you give it, it is definitely the colour of the season! Pair with black and grey for a subdued look, or wear with teal to really standout!


Numph crop tee $50
DISH Paris Concorde $92
SQ hobo purse $62

Paris Concorde are a refreshing alternative to the traditional blue jean. A rich grey, they still go with most colours, and the deep hue gives them a dressier look.